A content calendar is an essential part of the content marketing process, and if you’re a freelancer, you may be wondering how to create one. The good news is that it’s easy. Luckily, Google Sheets offers a content calendar template that you can customize to fit your needs. In addition, you can tap into your co-workers to create content as well. Keeping this in mind, you can create content calendars for your team and share them with them to keep everyone on track.
For example, REI recently conducted a poll to see which outdoor workouts their followers enjoyed. The result of this poll was a content calendar full of “weird” pictures. The content calendar will help you create these images on a regular basis. Another content calendar feature is a “day in the life” series, which highlights the people behind the business. If your business offers fitness classes, you can use this as a means to showcase your team members.
A content calendar is a great tool to organize social media marketing. It allows you to plan out your content ahead of time and keep your accounts active and engaged. You can even use a social media calendar to schedule posts on Facebook and Twitter. You’ll find that using one of these tools can make your job easier, especially if you’re a busy mom. In addition to helping you stay organized, it helps you stay productive. It also comes with useful features, such as Google Drive.
Engaging in trending topics is an excellent way to gain attention and attract potential followers. If a trend becomes popular, people will likely check out your profile and see if there’s anything new to read. Using the content calendar to plan your posts is a great way to maximize the benefits of engaging in trending topics on social media. Make sure to avoid abusing the trend by ensuring that your content is relevant and adheres to platform guidelines.
In addition to creating a content calendar, a content marketing template will help you think about content differently. Having a big picture helps you see the big picture. It’s easy to get lost in the details when you’re creating content. A content calendar will help you see the big picture and keep you on track. By creating a content calendar, you can set specific dates for publishing your articles and updates. You’ll be able to commit to publishing them on time and ensure that you are creating content with your target audience in mind.
Conducting an audit of your social media accounts is yet another fantastic method that can make your content calendar even more useful. You cannot use all of the different social media channels to promote your brand because they do not all serve the same purpose.
If you are new to social media, there may not be much for you to analyse; however, you can look into which platforms work best for you and your company by comparing the different platforms. The purpose of this exercise is to determine which kinds of content will result in the highest levels of engagement and will help boost your presence on social media.